Im Your Ad Guy

Phillip Deems

How Did That Work Out For You?

If you measure it...

If you measure it…

 

“How did that work out for you?”  I love this phrase and there is one simple reason why!  When I ask a partner or a potential partner this question…I get really interesting answers that range from:

  1. Honesty – “I’m not real sure.”
  2. Not So Honest – “Oh, it’s working out great!” or “Oh, it’s not working at all!”  Two difficult questions later on how they are measuring their campaign and you get the honest response.  (See response #1)

Measure everything you do!  That way when I ask you the question “How did that work out for you?”…your response will come with some HONEST data to back it up.

Because “I’m not real sure” is an okay answer.  We can fix that.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

Information

This entry was posted on July 8, 2013 by in Success.
%d bloggers like this: